---
title: Understanding the Dashboard
description: "##### Reports Tab Your main analytics hub with 5 sections: **1. Overview** - Total bot visits vs. previous period - Referral traffic (from ChatGPT, Perplexity, etc.) - Impact Score (0-100, calculated from activity) - Average crawl depth and top channels…"
url: "https://pulserank.ai/docs/understanding-the-dashboard/"
updated: "2026-02-14"
category: Getting Started
---

# Understanding the Dashboard

##### Reports Tab

Your main analytics hub with 5 sections:

**1. Overview**

- Total bot visits vs. previous period
- Referral traffic (from ChatGPT, Perplexity, etc.)
- Impact Score (0-100, calculated from activity)
- Average crawl depth and top channels

**2. Live Activity**

- Real-time visitor feed (last 30 minutes)
- Bot name, channel, and page visited
- Referral sources for traffic

**3. Traffic Trends**

- Daily traffic chart (7, 30, 90, or 365 days)
- Bot visits vs. referrals
- Interactive chart visualization

**4. Channels Breakdown**

- Traffic distribution
- Categories: bots, referrals, search, social, direct

**5. Bot Analytics**

- Comprehensive bot activity report
- Daily trends, hourly patterns, top pages crawled
- HTTP response codes, AI vs. SEO bot separation

##### Content Optimization Tab

Run AI-readiness audits on your content with optimization checks across:

**1. SEO**

- Title tag length
- Meta descriptions
- H1 headings
- URL structure
- Internal linking

**2. AEO**

- Question headings
- FAQ patterns
- How-To content
- Lists and tables

**3. GEO**

- Statistics & data
- Expert quotes
- Citations
- Content freshness

##### Visibility Tab

Manage how AI bots interact with your site:

- **Robots.txt Management:** View auto-generated rules based on visibility mode
- **LLMS.txt Configuration:** Business information for AI assistants
- **Schema Preview:** Test generated structured data markup

##### Settings Tab

Monitor and manage your PulseRank installation:

- **System Health Check:** Database tables (7 tables with row counts), PHP environment, WordPress config, cron jobs
- **Cleanup Operations:** Manual cleanup, delete all data, reset settings
- **Diagnostic Tools:** Bot detection test, referral detection test, current request inspection